The 4aGoodCause Blog

Learn about online fundraising, nonprofit marketing, donor retention and more.

P2P case study: Feeding the Carolinas triples their annual event’s fundraising goal

P2P case study: Feeding the Carolinas triples their annual event’s fundraising goal

Of the 200 Feeding America foodbanks across the country, 10 are in North and South Carolina. As an advocate to raise awareness around food inequities in these states, Feeding the Carolinas was developed as a 501c(3), state association of these Feeding America foodbanks. A portion of Feeding the Carolinas work goes toward raising resources (financial […]

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Raise more online with the right fee systems

Raise more online with the right fee systems

While there isn’t a way to get around credit card processing fees altogether when offering your donors the ability to make donations online, there are ways to ensure that your nonprofit keeps the bulk of what it raises without succumbing to exorbitant fees. Whether you’ve always offered online giving to your donors or you’re looking […]

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Customize your CRM: Using personal data to optimize donor touchpoints

Customize your CRM: Using personal data to optimize donor touchpoints

Creating strategic touchpoints throughout the year with your donors (or prospects) is an important part of the fundraising process. While the best way to retain donors is by building strong relationships with them, how do you ensure you readily track that information? A donor CRM is a great place to start. What’s more? With a […]

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Using the ‘Story of One’ to convert donors on your blog

Using the ‘Story of One’ to convert donors on your blog

Facts and statistics do not entice donors. People do—the story of those people do. And more specifically, the story of one of those people at a given moment. When we present the larger issues or problems our nonprofits are trying to solve, we overwhelm our donors. If we break those problems down and name them—by […]

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The dangers of a purchased email list

The dangers of a purchased email list

You’ve seen them—offers for validated email lists of your target audiences. A quick way to increase your email list and reach hundreds of the right people to grow your fundraising program or expand your nonprofit’s reach. All for a very low, low price. Sounds like a pretty great deal, right? While they sound appealing, purchased […]

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Online education opportunities for 4aGoodCause clients

Online education opportunities for 4aGoodCause clients

A few times a year, as part of our ongoing partnership with CharityHowTo, we provide our readers with an update on webinar training opportunities. We encourage our clients in the Growing and Midsize plans to take advantage of these free, nonprofit training webinars to fulfill continued learning hours, brush up on skills or learn something […]

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Facebook fundraising for 2021: Where does it fit in your mix?

Facebook fundraising for 2021: Where does it fit in your mix?

As the behemoth social media platform, Facebook has a lot of options for getting the word out about your nonprofit—including raising funds directly through the platform itself. And while you can raise funds for nonprofits and personal causes through Facebook Fundraisers there are specifics to note about payouts, fees and donor information. Here are 5 […]

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How to choose the right payment processor

How to choose the right payment processor

Creating a seamless process for your donors or event attendees to make donations and payments online is an easy way to provide great customer service (and keep your donors coming back). Part of that process is identifying the right payment processor for your nonprofit. When you collect online payments through donations or event registrations, a […]

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8 types of emails your nonprofit should be sending

8 types of emails your nonprofit should be sending

Connecting with donors through email is a great, easy way to set the tone, earn trust and collect more donations year-round. It is a strategy that, if done right, can establish ongoing engagement and educate others about the great work you do. Today, we talk about the balance between fundraising emails and the other emails […]

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Introducing 4aGoodCause’s support for Stripe payments

Introducing 4aGoodCause’s support for Stripe payments

We work hard throughout the year to make sure our products are innovative and offer a variety of options to work with you, supporting your online fundraising needs to the fullest. Our goal to support our clients while always looking for ways to improve our product offerings is what drives us forward. That is why […]

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