The 4aGoodCause Blog

Learn about online fundraising, nonprofit marketing, donor retention and more.

Fundraising

9 Key Elements to Include on Your Donation Form to Maximize Monthly Donations

9 Key Elements to Include on Your Donation Form to Maximize Monthly Donations

Your donation form plays a crucial role in converting one-time donors into long-term supporters. By incorporating the right elements, you can maximize monthly donations and create a sustainable source of funding for your organization. In this blog post, we will explore 9 key elements that every donation form should include to optimize recurring donations. The […]

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Why Do Donors Give Monthly? 5 Motivations You Should Reinforce

Why Do Donors Give Monthly? 5 Motivations You Should Reinforce

Recurring monthly giving provides a steady flow of support that organizations can count on. But what drives donors to commit to these regular contributions? The motivations are diverse, and each tells a unique story about the needs and values of the donor. Let’s explore 5 key reasons why donors give monthly. We’ll delve into the […]

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The Ultimate Guide to Attracting Monthly Donors Online

The Ultimate Guide to Attracting Monthly Donors Online

Reading time: 15 min Recurring monthly donations are increasingly becoming crucial to sustaining the operations of small nonprofits. By committing to a monthly donation, supporters provide a reliable and predictable source of funding that allows these grassroots organizations to plan and execute their programs effectively. This steady stream of income enables nonprofits to focus on […]

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Why Monthly Giving Matters: The Impact and Sustainability it Brings

Why Monthly Giving Matters: The Impact and Sustainability it Brings

Let’s face it: nonprofits need a steady stream of income to make a lasting impact. One solution that can ensure both stability and sustainability for organizations is the implementation of a monthly giving program. These programs empower donors to contribute on a recurring basis, creating a reliable source of funds that can be used to […]

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4 reasons your online fundraising isn’t working

4 reasons your online fundraising isn’t working

While nonprofit fundraising goals are as varied as the organizations themselves, the primary component that determines success is a direct and effective path for potential donors from call to action to recurrent online donation. This path, the fundraising “funnel,” generally goes as follows: Drive donors to your website Convince them that their gift is worthwhile […]

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How to convince your nonprofit to start a monthly giving program

How to convince your nonprofit to start a monthly giving program

There is a misconception that monthly giving programs take time and effort and, in the end, aren’t worth it for the dollars raised. Nothing could be farther from the truth. Not only can you raise more money through monthly giving over one-time donations, but your relationships with your donors can grow more positively. You’re nurturing […]

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2023 cause awareness days for nonprofits

2023 cause awareness days for nonprofits

Each year we update our annual cause awareness calendar to make it easy for nonprofits to track key dates and events to help with key messaging and campaigns. Flipping the calendar to a new year means an updated list of special dates and cause awareness months/days that can add flavor to your fundraising campaigns and […]

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4 components of a perfect year-end donation page

4 components of a perfect year-end donation page

The perfect fundraising landing pages are clean, simple and optimized for donors visiting your site on any device – mobile, desktop or otherwise. With nearly one-third of annual giving happening in December, getting your donation pages to stand out can boost your chances of that final increase in dollars raised this year. Here are four […]

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Case study: Successful virtual P2P fundraising with Family Promise of Gwinnett

Case study: Successful virtual P2P fundraising with Family Promise of Gwinnett

The mission of Family Promise of Gwinnett is to mobilize communities and congregations to help end homelessness one family at a time. As one of 200 affiliates of Family Promise National, this local affiliate has been in operation for 18 years, serving families experiencing homelessness. Successful graduates of Family Promise of Gwinnett’s programs find jobs […]

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Text-to-donate vs. text-to-give

Text-to-donate vs. text-to-give

Nearly all (96%) of Americans own a cell phone and 25% of donors use their mobile devices to find nonprofits that they didn’t know existed. With so much access to and time spent on our phones, let’s dig into how you can use these devices to your advantage and up your text giving game. Text-to-donate […]

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Are you telling the right story to attract donors?

Are you telling the right story to attract donors?

Emotional drive is a key factor in successful donation programs and great storytelling is a highly impactful way to see success in this area. All nonprofits tell a story—on websites, through donation landing pages, using social media, sharing videos, or at events—not all of them tell these stories well enough to see significant increases in […]

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