The 4aGoodCause Blog

Learn about online fundraising, nonprofit marketing, donor retention and more.

Fundraising

Tips for fundraising in times of uncertainty

Tips for fundraising in times of uncertainty

During this time of uncertainty, especially for nonprofits, here at 4aGoodCause we want to continue to provide you with resources and ideas to help you in the situations you find yourselves in. While we may not know right now how long we’ll be in the current economic climate, we know that even after we receive […]

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How to help: Donate to nonprofits affected by Coronavirus (Covid-19)

How to help: Donate to nonprofits affected by Coronavirus (Covid-19)

In the wake of COVID-19, we wanted to share with you a list of nonprofits that you can support, if so inclined, that not only support those fighting the virus but help everyone affected by the fallout of this global pandemic. From school closings and organizations moving to telework options, to hospitals at capacity and […]

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How to tie Instagram into your online giving campaigns

How to tie Instagram into your online giving campaigns

It’s likely that when you launch a new giving campaign, you do so via the channels that you know best. But, are you thinking about all the channels that your nonprofit has a presence on and how to cross-promote that content across them? While many nonprofits have started to beef up their presence on Instagram, […]

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Small donors make a difference, too.

Small donors make a difference, too.

While we tend to celebrate large donations (and you should—you worked hard for those!) it’s also worth your time to go after and nurture small-dollar donors in that $25 or less category. We’re here to tell you that it’s okay to sweat the small stuff in this instance and here’s why. It’s your foot in […]

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Our top 5: Email campaigns meet social media

Our top 5: Email campaigns meet social media

This year we’re giving you a new twist on our annual review of great fundraising email examples to provide you with additional ways to combine your email efforts with strong social media content. 1. Wellroot Family Services Wellroot Family Services started #GivingTuesday out with an email solicitation coupled with great Facebook messaging throughout the day and […]

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4 tips for building a strong nonprofit board

4 tips for building a strong nonprofit board

A nonprofit is only as strong as its leadership and that can include your board of directors. And while most nonprofit boards are volunteer positions (which can be contingent on how much time those volunteers have to give) there are some great ways to engage with and set up your nonprofit board for success.  Here […]

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Cause awareness days 2020: A list of dates and planning tips

Cause awareness days 2020: A list of dates and planning tips

With hundreds of cause awareness days each year, nonprofits have the opportunity to create mini-campaigns and stories around topics that are not only of interest to their organizations but to prospective donors as well. Knowing when these dates fall can save you time as you plan your content for the year–organic, paid, fundraising and otherwise. […]

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Before the ball drops: Fundraising tips for the end of the year

Before the ball drops: Fundraising tips for the end of the year

December 31st. The last hurrah of the year. And, the last chance for your donors to make a gift to your organization that will provide them with a convenient tax deduction in the new year. This is a great time of year to put together a year-end fundraising campaign. And, although large year-end campaigns may […]

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The case for giving: Tell your nonprofit’s story

The case for giving: Tell your nonprofit’s story

In 2008, Jeremy Hsu at The Scientific American reported that personal stories and gossip make up 65% of our conversations—and with our always-on, digital world, just think of how high that percentage is now! The fact is, it’s human nature to talk about personal stories (or the stories we hear about) and correlate them to […]

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Online giving + year-end = the perfect pair

Online giving + year-end = the perfect pair

As we head into the end of 2019 and prepare for a brand-new decade, we’re breaking down the ins and outs of online giving and why it’s such a great option to offer your donors during the final months of the year. In fact, one-third of giving occurs in the month of December alone and […]

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