The 4aGoodCause Blog

Learn about online fundraising, nonprofit marketing, donor retention and more.

Double your donations with matching gifts

Double your donations with matching gifts

Imagine you are at a vending machine. You’re starving. One small bag of pretzels isn’t going to satiate you, but your general lack of small bills and change has left you with only enough funds to buy one package. You don’t want to opt for the cheaper, less satisfying options, so you decide one is […]

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Cause awareness days 2019

Cause awareness days 2019

As a nonprofit, it’s likely that you run multiple fundraising campaigns each year. However, these campaigns have the potential to increase their effectiveness when paired with a cause awareness day. Think of #GivingTuesday or even more specific days, such as Earth Day, International Day of the Girl and World AIDS Day. A cause awareness day […]

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7 effective content marketing ideas for nonprofits

7 effective content marketing ideas for nonprofits

Content marketing: It isn’t just for businesses anymore. Content marketing provides nonprofits the means for creatively and uniquely telling your organization’s story, a story that can inspire donors to support your cause. The best part about it? You can be very intentional about which forms of content marketing work best for your nonprofit, your goals […]

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December fundraising do’s and don’ts

December fundraising do’s and don’ts

December is always a big month for nonprofits. The holidays create a spirit of generosity, with many families and organizations pledging to support a cause that matters to them. The statistics show this to be true: nearly one-third of all annual giving happens in December each year, with 12% of all annual donations coming in […]

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Navigating Google Ad Grant Compliance

Navigating Google Ad Grant Compliance

If your nonprofit organization is not taking advantage of The Google Ad Grant, you are missing out on a huge free resource! The Google Ad Grant provides eligible nonprofits with up to $10,000 a month in in-kind Google Ads advertising each month. As an effort to ensure funding is being utilized wisely, Google has developed […]

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Gratitude

Gratitude

Anyone that knows my story knows that I have a lot to be thankful for. I have a wonderful wife, two great kids and a job that I love. My job at 4aGoodCause is to help nonprofits raise money online so they can make a difference for their cause and in their communities. That gives all of […]

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New in 4aGC – Donor accounts and more

New in 4aGC – Donor accounts and more

We are always innovating here at 4aGoodCause. Since a big redesign of our platform in late 2016, we’ve had many rounds of fixes, updates and improvements including matching gift integration, Raiser’s Edge integration and much more. Check out our latest platform updates below, all available to our clients at no additional cost. Donor Accounts Want to provide your donors with an […]

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Online giving insights and statistics – Q3 2018

Online giving insights and statistics – Q3 2018

We’ve been providing quarterly statistics from our online donation pages, fundraising pages and event registration sites this year. Below are statistics from our third quarter of 2018. Check out the first quarter and second quarter statistics. Help us reach our goal We are making progress toward our goal for 2018 to raise $15 million for […]

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Social media advertising options for nonprofits

Social media advertising options for nonprofits

Taking the plunge from organic (aka, free) social media content to paid social advertising can be stress-inducing to any organization. However, social media can – and will, if done correctly – serve as the perfect channel through which to illustrate your organization’s authenticity. Throwing some cash behind your content has the potential to magnify its […]

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5 ways to get involved in Giving Tuesday

5 ways to get involved in Giving Tuesday

Somehow, it’s nearly Halloween already, meaning the winter holiday season is fast approaching, beginning with Thanksgiving and followed closely by the consumer holidays Black Friday and Cyber Monday. However, once the “thanks” have been given, the deals have been dealt, the door busters have busted and sales have sold out, there is another holiday that […]

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