The 4aGoodCause Blog

Learn about online fundraising, nonprofit marketing, donor retention and more.

With gratitude and thanks

With gratitude and thanks

This year’s annual thanksgiving post looks a bit different than years past—as 2020 has looked much different than years past. First and foremost, we are thankful we have our health. We know friends that have lost loved ones during this time and our hearts go out to them. We are thankful that we continue to […]

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Thank you emails made easy

Thank you emails made easy

In 2016, we gave you the anatomy of a great thank you email. Those general aspects of thank you emails still apply when reaching out to donors to let them know you appreciate their gifts. Today, let’s take that a step further and talk about the layout of those thank you emails and what you […]

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12 ways to show thanks to donors

12 ways to show thanks to donors

It’s the season of thanks and for nonprofits, that means donor outreach and recognition. November is a great month to reiterate how much you appreciate your donors but how can you make your nonprofit stand out among the rest with your donor recognition program? Plan for continued recognition throughout the year. This month, we’ve put […]

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How to prepare for #GivingTuesday

How to prepare for #GivingTuesday

It’s time for our annual #GivingTuesday post to get your nonprofit into the planning spirit as we near year-end giving campaigns. This year, GivingTuesday lands on December 1. Created 8 years ago, this global movement was started as a way to inspire others to give, to do good. Giving can be done through monetary donations […]

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Smarter. Faster. Easier. The future of work is mobile.

Smarter. Faster. Easier. The future of work is mobile.

We have been working hard to move the 4aGoodCause interfaces—CRM, back-end reporting, campaign management and administration website—to be mobile-friendly. From rewriting the entire design code and combing through our entire administration site, we have produced an even easier interface to click, navigate and access information. Going forward, our goal is to continue to be a […]

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A great match: Virtual events and P2P fundraising

A great match: Virtual events and P2P fundraising

While some nonprofits may have experienced their first forays into virtual events due to the COVID-19 pandemic, virtual events provide a wealth of opportunities—pandemic or not—and it’s our sense that these events will not be going away anytime soon. Take advantage of the opportunities that virtual events provide for your nonprofit in ways of donor […]

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How to build an effective donation page

How to build an effective donation page

Best practices in online fundraising include simple, clear donation pages. To make the online donation process simple (for you and for your donors) create a place where your website visitors can easily find and fill out their information to make a donation with little distractions. In short, your donation page is the check-out process in […]

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Retaining donors in crisis

Retaining donors in crisis

What we are learning through COVID-19 is that the impacts of this pandemic range depending on race, gender, location and industry. While some donors may have the ability to maintain giving levels, others may not have the same financial comforts to do so at this time. What some have even found is that at the […]

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How to gather stories of impact

How to gather stories of impact

You have great stories to tell and are making great strides in helping others with your nonprofit’s work. How do you capture those stories and share them with the world? Storytelling for nonprofits is an important way to make connections and to engage with key audiences—funders, donors, board members, those seeking your services. There are […]

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