The 4aGoodCause Blog

Learn about online fundraising, nonprofit marketing, donor retention and more.

4aGoodCause: New features, Covid-19 help, a birthday and a thank you

4aGoodCause: New features, Covid-19 help, a birthday and a thank you

I want to start this post with a word to the nonprofit community. During this Covid-19 crisis, people like you that work inside nonprofits are often on the front-lines: caring for the sick, feeding the hungry or counseling the isolated. Every aspect of our society, and thus every nonprofit, has been impacted by this pandemic. […]

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Tips for fundraising in times of uncertainty

Tips for fundraising in times of uncertainty

During this time of uncertainty, especially for nonprofits, here at 4aGoodCause we want to continue to provide you with resources and ideas to help you in the situations you find yourselves in. While we may not know right now how long we’ll be in the current economic climate, we know that even after we receive […]

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How to help: Donate to nonprofits affected by Coronavirus (Covid-19)

How to help: Donate to nonprofits affected by Coronavirus (Covid-19)

In the wake of COVID-19, we wanted to share with you a list of nonprofits that you can support, if so inclined, that not only support those fighting the virus but help everyone affected by the fallout of this global pandemic. From school closings and organizations moving to telework options, to hospitals at capacity and […]

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Donor touchpoints: The importance of relationships

Donor touchpoints: The importance of relationships

Connecting with your donors between asks is an important part of growing your relationship. Much like any relationship in our lives—if all we do is reach out to people (friends, co-workers, partners) when we want something, those relationships start to fizzle fast. In sales, we think of the customer journey; the same can be said […]

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How to tie Instagram into your online giving campaigns

How to tie Instagram into your online giving campaigns

It’s likely that when you launch a new giving campaign, you do so via the channels that you know best. But, are you thinking about all the channels that your nonprofit has a presence on and how to cross-promote that content across them? While many nonprofits have started to beef up their presence on Instagram, […]

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Donor data points: Helpful information to connect with constituents

Donor data points: Helpful information to connect with constituents

Have you ever been asked about the process you use to do something only to realize that it’s not fully documented, but rather, saved in your head? This happens in organizations with leaders, team managers and yes, sometimes even with our donor records. We know who the big donors are or the key supporters of […]

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Small donors make a difference, too.

Small donors make a difference, too.

While we tend to celebrate large donations (and you should—you worked hard for those!) it’s also worth your time to go after and nurture small-dollar donors in that $25 or less category. We’re here to tell you that it’s okay to sweat the small stuff in this instance and here’s why. It’s your foot in […]

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Show them some love: How to woo your online donors

Show them some love: How to woo your online donors

Just in time for Valentine’s Day, we’re making it all about your donors this week. Show them you care by making it easy for them to give online and spread the love with their family and friends, too! Below are 7 easy steps for wooing your online donors. 1. Make it easy to give online […]

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Our top 5: Email campaigns meet social media

Our top 5: Email campaigns meet social media

This year we’re giving you a new twist on our annual review of great fundraising email examples to provide you with additional ways to combine your email efforts with strong social media content. 1. Wellroot Family Services Wellroot Family Services started #GivingTuesday out with an email solicitation coupled with great Facebook messaging throughout the day and […]

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4 tips for building a strong nonprofit board

4 tips for building a strong nonprofit board

A nonprofit is only as strong as its leadership and that can include your board of directors. And while most nonprofit boards are volunteer positions (which can be contingent on how much time those volunteers have to give) there are some great ways to engage with and set up your nonprofit board for success.  Here […]

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