The 4aGoodCause Blog

Learn about online fundraising, nonprofit marketing, donor retention and more.

9 steps to help you plan for year-end fundraising

9 steps to help you plan for year-end fundraising

The holiday season is just around the corner and with it comes the season of giving. For nonprofits, this means that your year-end giving season (the time of year you’re likely to see the highest amount of donations) is kicking off soon. Capitalizing on this crucial quarter can set you up for success for the […]

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10 tips to keep your fundraising emails out of the spam folder

10 tips to keep your fundraising emails out of the spam folder

Of the many communications tactics that you and your organization choose to implement, one element is likely a primary part of your strategy: email marketing. Email marketing is an excellent tool in your marketing toolbelt because you can brand all of your messages, create them well in advance and be intentional about send times. Additionally, […]

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Getting donor feedback: Q&A

Getting donor feedback: Q&A

Today, every cog in the machine is expected to have a voice. Every organization has at least some type of customer service department. It often seems we cannot purchase any product or service without receiving requests to leave a review or provide personal feedback about the experience. Word-of-mouth is stronger and more powerful than any […]

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How the Inter-Faith Food Shuttle leveraged local media partnerships to raise $200,000 for BackPack Buddies

How the Inter-Faith Food Shuttle leveraged local media partnerships to raise $200,000 for BackPack Buddies

The Inter-Faith Food Shuttle is an incredible nonprofit organization that fights every day to provide food for North Carolinians who struggle with frequent, regular food insecurity. This work is done through several initiatives, like BackPack Buddies, Mobile Markets, the Mobile Tastiness Machine and more. Sara Walker, the Director of Communications for the Inter-Faith Food Shuttle, […]

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10 Facebook tips for the social nonprofit

10 Facebook tips for the social nonprofit

There is no doubt about it, today’s society is completely, irrevocably and unequivocally entrenched in the ebb and flow of the influence of social media. The lives of Americans and those across the planet are now being dictated by Facebook, Instagram, Twitter and even Pinterest… but those people aren’t just utilizing these platforms to connect […]

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Protect your nonprofit from credit card fraud

Protect your nonprofit from credit card fraud

The security of credit card payments has changed significantly over the last few years, thanks to the introduction and widespread implementation of chip-based credit cards and their respective card readers starting in 2011. This is because credit cards with chips embedded in them are dynamic and change data with every time they are used, while […]

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Online giving insights and statistics – Q2 2018

Online giving insights and statistics – Q2 2018

If you’ve been keeping up with our blog, you know that we’ve decided to provide quarterly statistics from our online donation pages, fundraising pages and event registration sites to give you all a better idea of who is donating, where they are donating, and why they have decided to donate. In a world where we […]

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Crafting an effective elevator pitch to online donors

Crafting an effective elevator pitch to online donors

Picture this: you’re standing in front of closed elevator doors, waiting for them to open, when a potential donor joins you. The doors open, the two of you enter, and the doors close behind you. If you don’t convince them to back your cause now, and fast, they’ll leave you at their floor without their […]

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How to use social media to boost nonprofit donor retention

How to use social media to boost nonprofit donor retention

Well, you’ve done it; in a world where we are constantly confronted with organizations to stand behind and charities to donate to, you have managed to establish a cause worthy of support, draw in supporters and close the donation. You’ve got new money and new donors, but what will you do to ensure that they […]

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Reporting and administrative updates

Reporting and administrative updates

We’re back with our latest post about improvements, fixes, new features and more pertaining to our online fundraising platform. We’ve just completed our latest round of software updates. In this round of updates, we continue toward our goal of being one of the easiest fundraising platforms for nonprofits to use. Most of the below improvements below […]

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