The 4aGoodCause Blog

Learn about online fundraising, nonprofit marketing, donor retention and more.

Monthly Giving

Keep your monthly donors with Account Updater

Keep your monthly donors with Account Updater

At 4aGoodCause, we may talk a lot about donor retention, but it’s because we know donor retention is an important aspect of running a successful nonprofit and we know keeping your donors can be difficult. After all, data has shown a quite a few negative statistics about donor retention: For every $100 given by new […]

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5 reasons a nonprofit should start a monthly giving program

5 reasons a nonprofit should start a monthly giving program

Nonprofits want long-term relationships with donors, predictable and ever-increasing fundraising income and low fundraising costs. There is an easy way to accomplish these goals: establish a monthly giving program and let donors enroll online. Most nonprofits allow donors to give one-time donations online. An increasing number are also allowing donors to enroll as “sustaining” monthly givers. […]

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Turn one-time donors into monthly givers

Turn one-time donors into monthly givers

Does your organization emphasize monthly giving? Do you have a branded monthly giving club? Monthly giving programs offer great value. In fact, monthly donors give 42% more than one-time donors give over the course of a year. If you struggle to make your monthly giving program a priority, these facts might help you get it back on […]

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How to build a successful monthly giving program

How to build a successful monthly giving program

Do you like the sound of a program that fosters long-term relationships with donors, predicts and increases fundraising income, and has low fundraising costs? Well, then you need a monthly giving program. What is a monthly giving program? While most nonprofits allow donors to give one-time donations online, an increasing number are also allowing donors […]

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