The 4aGoodCause Blog

Learn about online fundraising, nonprofit marketing, donor retention and more.

Web Design

Benchmarks and metrics: How effective is your nonprofit website

Benchmarks and metrics: How effective is your nonprofit website

How do you measure the success of your website? Number of visitors a year? Amount of donation dollars that come in? How about where your website traffic is coming from? What if we told you that all of those (and then some) matter to the success of your nonprofit’s website? Just as you want to […]

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Make your mark on your homepage: 4 web design trends for nonprofits

Make your mark on your homepage: 4 web design trends for nonprofits

While the basic must-have elements of your website remain the same year after year, overall web design trends, technology and plug-ins have short shelf lives. The average recommendation for upgrading and updating your website is every three years. While nonprofits may not have unlimited resources to make those website updates that frequently, there are things […]

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How to conduct a nonprofit website content audit

How to conduct a nonprofit website content audit

Your website should do the job of providing educational (and findable) content that engages donors and entices them to give. To make sure your nonprofit’s website is on the right track, conduct a website content audit to see how you are meeting your donors’ needs. At its most basic level, to earn an online donation, […]

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What you can learn from these 6 great nonprofit websites

What you can learn from these 6 great nonprofit websites

Working with nonprofit clients affords us the ability to view some amazing websites and landing page ideas. Last year, we gave you a list of 5 great nonprofit websites to showcase stand-out websites and provide ideas for inspiration. To follow up, we have 6 more nonprofit websites that stand out. Look below and read through […]

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How to correct these 5 website mistakes

How to correct these 5 website mistakes

A bad website experience can deter prospects from getting to you know and, more importantly, from donating to your nonprofit. Build a website that encourages communication sign-ups, engagement and recurring visits. Here are 5 website mistakes that can hinder donor engagement and how to fix them to improve your nonprofit’s reach and ultimately, donations. 1. […]

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5 great nonprofit websites

5 great nonprofit websites

Sometimes all it takes is a little visual inspiration to conjure up your next big idea. We’ve offered advice on donation landing pages, how to optimize your website, and the importance of storytelling online to give your fundraising a boost. Today, we are taking our website tips one step further to provide you with five […]

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Humanize your nonprofit with website stories

Humanize your nonprofit with website stories

When you hire a company, you look for testimonials, ratings or case studies to inform your decision in doing business with the company. Sometimes you may seek input from friends and family, and other times you may look through their digital channels and website to glean insights into what they do and who they help. […]

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Nonprofit website checklist for optimization and engagement

Nonprofit website checklist for optimization and engagement

The anatomy of a great nonprofit website is built by telling the story of who you are, what you do and why your audience (donors!) should care. We’ve taken that a step further by putting together a website checklist with additional key elements and best practices for nonprofit website engagement. Take a read through our […]

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Year-End Online Fundraising 101: Success Tips for Small Nonprofits [webinar replay]

Year-End Online Fundraising 101: Success Tips for Small Nonprofits [webinar replay]

Join Ronald Pruitt of 4aGoodCause below in a recording of a recent webinar to learn actionable steps a small-to-midsize nonprofit can take to raise more money online at year-end. In this webinar Ronald will guide you through: Crafting your year-end online appeal Types of online fundraising campaigns you can execute Getting online gifts from all […]

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Anatomy of a great nonprofit website

Anatomy of a great nonprofit website

You have solidified a rockstar fundraising team and all the key players are in place to build up your nonprofit’s financial needs but what about the tools that you’ll use to support those needs? Enter your website. Your website acts as the face of your organization just as much as the people in it. It […]

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10 steps to online fundraising success [webinar replay]

10 steps to online fundraising success [webinar replay]

Join Ronald Pruitt of 4aGoodCause below in a replay of a recent webinar to learn actionable steps a small-to-midsize nonprofit can take to better engage potential online donors and raise more money online. In this webinar Ronald will guide you through: How to make your website donor-friendly Core components of a great fundraising email Building […]

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How to get your nonprofit website into shape

How to get your nonprofit website into shape

Getting anything (or anyone) into shape is never easy, so we’re going to just focus on one aspect of your business that matters a lot: your website. After all, it is the lens through which people receive their first impression of your organization. Though summer months can be slow for nonprofits, overhauling your website before […]

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