Email Marketing
5 examples of great fundraising appeal e-mails
Monday, January 25, 2016
The start of a new year is a great time for nonprofits to take the time to evaluate their fundraising programs to ensure they are performing at the highest levels possible and receiving the best response. Your e-mail campaigns may need just a few tweaks here and there, or they may require a major overhaul […]
5 email ideas for engaging donors
Wednesday, November 18, 2015
E-mail is still a powerful tool for nonprofit communication. In fact, eighty-two percent of consumers open emails from companies, which opens the door for donations, increased website traffic, social media followers and communication with your donors and volunteers. Regardless of what stage your audience is in—newcomers to your organization or long-time supporters—your nonprofit needs to be engaging […]
6 tips for a more effective email newsletter
Monday, August 24, 2015
E-mail newsletters are a great and easy option for staying in touch with donors, updating them on your nonprofit’s work and keeping them involved. According to the Salesforce blog, 82 percent of consumers open emails from companies – opening the door for donations, increased website traffic, social media followers communication with your donors and volunteers. Here […]
Best practices of mobile-friendly email design
Wednesday, November 20, 2013
With the number of people receiving and reading emails on mobile devices growing, you need to accommodate those readers by making your emails mobile-friendly. This might mean that you create a completely separate mobile email that users can click to view at the top of the email you send. This could also mean that the […]