Donor Retention
How to gather stories of impact
You have great stories to tell and are making great strides in helping others with your nonprofit’s work. How do you capture those stories and share them with the world? Storytelling for nonprofits is an important way to make connections and to engage with key audiences—funders, donors, board members, those seeking your services. There are […]
Digital meets traditional: Sync donor touchpoints to create great relationships
Did you know it costs 10 times more to attract a new donor than it does to keep a current donor? Building (and maintaining) donor relationships takes the integration of both digital and traditional communication tactics. These touchpoints are critical in keeping trusted relationships with your donors. As you think of ways you can engage […]
How to use your CRM to create effective donor retention systems
Donor retention is all about relationship building. However, building relationships takes time and when you’re building them as part of an organization, there can be many moving parts and aspects to track. Enter your CRM. A CRM (constituent relationship management) tool is a great way to keep tabs on your donors and, more specifically, start […]
5 successful email marketing ideas to retain donors
Retaining your donors through digital touchpoints, specifically email marketing, is a tactic that can be pre-planned and automated, yet personal enough to engage your audiences over time. Here are five ways to rethink your email marketing this year to engage and retain your donors: 1. Personalize your message Use your opening paragraph or lead story […]
Online Fundraising During a Crisis: What to do Now (and in the Future) [webinar replay]
![Online Fundraising During a Crisis: What to do Now (and in the Future) [webinar replay]](https://4agoodcause.com/wp-content/uploads/2020/04/fist-bump-thumb-808x302.jpg)
Join Ronald Pruitt of 4aGoodCause to learn actionable steps a small-to-midsize nonprofit can take to raise money online during (and after) the Coronavirus (COVID-19) pandemic. In this recorded webinar Ronald will guide you through: Setting up a short-term online fundraising campaign Examples of COVID-19 emergency fundraising appeals Turning in-person cancelations into online events Examples of […]
Tips for fundraising in times of uncertainty
During this time of uncertainty, especially for nonprofits, here at 4aGoodCause we want to continue to provide you with resources and ideas to help you in the situations you find yourselves in. While we may not know right now how long we’ll be in the current economic climate, we know that even after we receive […]
Donor touchpoints: The importance of relationships
Connecting with your donors between asks is an important part of growing your relationship. Much like any relationship in our lives—if all we do is reach out to people (friends, co-workers, partners) when we want something, those relationships start to fizzle fast. In sales, we think of the customer journey; the same can be said […]
Donor data points: Helpful information to connect with constituents
Have you ever been asked about the process you use to do something only to realize that it’s not fully documented, but rather, saved in your head? This happens in organizations with leaders, team managers and yes, sometimes even with our donor records. We know who the big donors are or the key supporters of […]
Small donors make a difference, too.
While we tend to celebrate large donations (and you should—you worked hard for those!) it’s also worth your time to go after and nurture small-dollar donors in that $25 or less category. We’re here to tell you that it’s okay to sweat the small stuff in this instance and here’s why. It’s your foot in […]
Show them some love: How to woo your online donors
Just in time for Valentine’s Day, we’re making it all about your donors this week. Show them you care by making it easy for them to give online and spread the love with their family and friends, too! Below are 7 easy steps for wooing your online donors. 1. Make it easy to give online […]
Donation thank you letters: 7 tips to acknowledge your donors
As we get closer to the end of the year, you may see a spike in donations as your donors look to allocate money for year-end tax purposes. For you and your nonprofit, that means even more thank you letters being sent. Sometimes, when there’s an uptick in activity, mistakes can be made. Or, worse, […]
10 steps to online fundraising success [webinar replay]
![10 steps to online fundraising success [webinar replay]](https://4agoodcause.com/wp-content/uploads/2017/06/4agc-blog-image-808x302.png)
Join Ronald Pruitt of 4aGoodCause below in a replay of a recent webinar to learn actionable steps a small-to-midsize nonprofit can take to better engage potential online donors and raise more money online. In this webinar Ronald will guide you through: How to make your website donor-friendly Core components of a great fundraising email Building […]