The 4aGoodCause Blog

Learn about online fundraising, nonprofit marketing, donor retention and more.

Events

Trick or treat: 3 Halloween fundraising campaigns to get you in the spooky spirit

Trick or treat: 3 Halloween fundraising campaigns to get you in the spooky spirit

Halloween is my family’s favorite holiday. We go all out—decorating our house and our yard, dressing up in fun costumes—it’s a great time of year. So, what better time than to take a favorite holiday and merge it with another one of my favorite things—nonprofit giving. This year, I have highlighted three great Halloween-themed fundraising […]

Read More

How to run a profitable nonprofit fundraising event

How to run a profitable nonprofit fundraising event

Thinking about hosting a fundraising event? In talking with some of our clients, we’ve learned that some of them struggle with coming out on top after the events are over. Rather than just break even on your next event, here are five tips for managing successful fundraising events that bring in money. Work through them […]

Read More

How to make your fundraising event stand out on social media

How to make your fundraising event stand out on social media

Not too long ago, event planners would advertise upcoming events by posting a few flyers, mailing postcards and maybe running an ad in a few newspapers, with hopes that word-of-mouth would do the rest. Today, social media allows anyone holding a fundraiser to communicate with potential attendees as soon as the event is confirmed. Because […]

Read More

5 steps to attract sponsors to your nonprofit event

5 steps to attract sponsors to your nonprofit event

Events are important to nonprofits organizations for a variety of reasons: they help raise awareness for a cause, can be used to raise money and give you opportunities to reach new audiences. Offering sponsorships at your events gives you partners in promotion and helps cover the event cost. Sometimes though, bringing sponsors in can seem […]

Read More

3 tips for increasing online event registrations

3 tips for increasing online event registrations

With 71% of ticket buying occurring online, people are quite used to online registration. If you aren’t already using online registration for your event, it’s time to begin doing so, as it benefits both you, the nonprofit, and attendees. Let us explain. Why it benefits you As a nonprofit, you are using your event to source supporters […]

Read More

How to market your fundraising event online

How to market your fundraising event online

Any experienced event coordinator could tell you that the success of any event, no matter the size, can be attributed to the amount of planning beforehand. Now that an online presence is such a big piece of fundraising work, it’s important to know how to best use your website to promote the events you are planning. Since you will spend so much time planning your event, you must also be sure to also spend the time needed to promote your event through the different online tools at your disposal. These are a few steps you should take:

Read More

How to boost donor retention with events

How to boost donor retention with events

The opportunities for your nonprofit to host an event are nearly endless. You can host a simple thank you get-together, open your location for tours or an open house to show off your work, celebrate a major breakthrough with your work or gather your major gift donors or some other exclusive club of givers. Whatever […]

Read More

Online event promotion for nonprofits: 5 steps to success

Online event promotion for nonprofits: 5 steps to success

Your nonprofit is hosting its next big event and there’s a lot to plan—schedules, coordinating volunteers, recruiting sponsors/donors, and ultimately promotion of your event to make sure attendance is high. Take these 5 steps to kick off your event promotion and start using online fundraising tools to make nonprofit event planning easier and help you […]

Read More

Got events? Use mobile to drive engagement

Got events? Use mobile to drive engagement

We have reached the point where mobile has surpassed fixed (ie: desktop) Internet access and a whopping 80% of these Internet users’ device of choice is a smartphone. Your donors are mobile and if your organization doesn’t have a mobile marketing strategy, it’s time to put one in place. Here are some tips on how to use […]

Read More

10 ways to use SMS marketing at your next event

10 ways to use SMS marketing at your next event

In case you haven’t heard, communication has gone mobile. 91% of adults have their mobile phone within arm’s reach 24/7 and when they get a text message they open it around 95% of the time. Nonprofits hosting an event can leverage these facts to increase attendance and improve engagement during the event by implementing SMS […]

Read More

Want to raise more money online? Get in touch.