Events
Content that drives action: How to craft the perfect event landing page
Wednesday, June 01, 2022
A landing page plays a prominent role in capturing registrations, donations, visibility and gaining credibility for your event. Your landing page can be the first thing potential attendees or donors see about your event or campaign. The primary goal is to convert the visitors—into attendees, volunteers or donors. Your landing pages should tell a story […]
How to use a landing page to maximize event revenue and engagement
Wednesday, March 23, 2022
There are a few ways to think about events – the details such as food, beverages, entertainment and venue, and (especially when you’re in the nonprofit world), the ROI details – the features that make the event a smashing success from dollars raised and new supporters earned. Your event landing page plays a large role […]
Donor retention steps after your fundraising event
Wednesday, February 16, 2022
The fundraising event process has many components – from location and attendee lists to entertainment, donation landing pages and everything in between. When you plan your fundraising events, do you also account for donor follow-up and retention? Here are five ways to create a successful donor retention process following a fundraising event. Know your thank […]
How to build the ultimate fundraising landing page
Wednesday, January 19, 2022
What is a fundraising landing page? In short, a landing page is designed for the visitor to take a specific action. It drives content and link(s) around one specific topic (in this case, fundraising). Fundraising landing pages are different than regular website pages in that they remove other navigation features so that the user remains […]
How to get more engagement during your next virtual event
Wednesday, May 05, 2021
Virtual events debuted widely at the onset of COVID-19 and since then, nonprofit event organizers have moved into a space of in-person, virtual and hybrid fundraising. Fact is, virtual events are here to stay, pandemic or not. As you get ready to host your next virtual event, think about how you can maximize your time […]
How to sell nonprofit event sponsorships
Wednesday, January 13, 2021
Virtual and in-person nonprofit events can benefit from sponsors as a way to raise more money, to increase brand awareness and to give clout to new organizations or new events. Learning how to sell nonprofit event sponsorships can be an effective way to boost your overall fundraising goals throughout the year as well. Keep your […]
The final push: Year-end giving tips
Wednesday, December 09, 2020
There’s still time to meet your annual fundraising goals. So, before the calendar flips to January, what are some ‘right now’ things your nonprofit can do as a final push to solicit year-end gifts? Check out our list of 8 easy-to-manage fundraising solutions to get you through December. 1. Use current finances to create urgency […]
How to prepare for #GivingTuesday
Wednesday, November 04, 2020
It’s time for our annual #GivingTuesday post to get your nonprofit into the planning spirit as we near year-end giving campaigns. This year, GivingTuesday lands on December 1. Created 8 years ago, this global movement was started as a way to inspire others to give, to do good. Giving can be done through monetary donations […]
Virtual fundraising case study: How Mission of Our Lady of the Angels broke records during a pandemic
Wednesday, October 28, 2020
Sometimes you just need some examples of others who are making waves in order to be inspired to change up the pace at your organization. The Mission of Our Lady of the Angels, a Catholic mission providing services to the needy in the West Humboldt Park neighborhood of Chicago, is just that story. What started […]
A great match: Virtual events and P2P fundraising
Wednesday, October 14, 2020
While some nonprofits may have experienced their first forays into virtual events due to the COVID-19 pandemic, virtual events provide a wealth of opportunities—pandemic or not—and it’s our sense that these events will not be going away anytime soon. Take advantage of the opportunities that virtual events provide for your nonprofit in ways of donor […]
Virtual fundraising events: Make them work for you
Wednesday, August 26, 2020
This year, more than all years, nonprofits have felt confusion and uncertainty about their events. From going virtual to the effects of moving in-person fundraisers online, the planning process for virtual fundraising and events may be new territory. Determine your format Virtual events are not one-size-fits-all. Webinars, forums, live streams, hybrid in-person/virtual—there are many formats […]
New webinars for nonprofits: CharityHowTo highlights for 4aGoodCause clients
Wednesday, August 12, 2020
As part of our ongoing relationship with CharityHowTo (a free service offered to all of our Growing and Mid-size plan customers), we are taking a moment this quarter to highlight some of the professional development opportunities you can take advantage of in the coming weeks. As a reminder, 4aGoodCause clients who qualify receive a free […]