The 4aGoodCause Blog

Learn about online fundraising, nonprofit marketing, donor retention and more.

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Getting donor feedback: Q&A

Getting donor feedback: Q&A

Today, every cog in the machine is expected to have a voice. Every organization has at least some type of customer service department. It often seems we cannot purchase any product or service without receiving requests to leave a review or provide personal feedback about the experience. Word-of-mouth is stronger and more powerful than any […]

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Protect your nonprofit from credit card fraud

Protect your nonprofit from credit card fraud

The security of credit card payments has changed significantly over the last few years, thanks to the introduction and widespread implementation of chip-based credit cards and their respective card readers starting in 2011. This is because credit cards with chips embedded in them are dynamic and change data with every time they are used, while […]

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How to improve your call to action in 6 easy steps

How to improve your call to action in 6 easy steps

Chances are that your nonprofit is not just marketing for the fun of it. Instead, you are probably marketing because you want people to do something to support your cause, but are you making that clear to your audience? It is imperative to your marketing campaign that you have a clear, concise and powerful call […]

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Happy nonprofit, happy donors

Happy nonprofit, happy donors

Self-care has become a hot topic in recent years and for good reason. Healthy people take less sick days, have higher job performance and are more engaged in their work. Companies that provide options for a healthy work-life balance have higher employee retention. One study found that employees are 14% more engaged when they are given time […]

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10 myths about merchant accounts

10 myths about merchant accounts

Ever wonder what a merchant account is and why you would need one for your nonprofit? Quite simply, think of a merchant account as a bank account that allows you to accept donations, payments and other registration fees from donors wishing to pay with a credit or debit card. With a merchant account, a nonprofit […]

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Nonprofit Fundraising Compliance: How to Avoid Penalties and to Reassure Your Donors

Nonprofit Fundraising Compliance: How to Avoid Penalties and to Reassure Your Donors

The following is a guest post from James Gilmer, a compliance specialist with Harbor Compliance. We asked James to introduce our readers to the basics of charitable solicitation compliance and when fundraising online can trigger the need for charitable solicitation registration.  Some nonprofits are extremely thorough in researching and planning the sources of their charitable contributions. […]

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4 best practices for working with a merchant services provider

4 best practices for working with a merchant services provider

So your nonprofit is working to implement online giving options. Great! You’ll want to get the scoop on working with merchant services providers and how the fees can affect your bottom line. Below, our friends at Dharma Merchant Services provide insight on what you should be aware of (and questions to ask) when it comes to partnering […]

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